Launching in February 2023, Otter Brook Yarns is a joint venture between friends who together want to make the crafting world a brighter place. Looking into the popular yarns that just aren't accessible in the UK without having to import them from further afield.
It's Not Jan involvement is tenfold, from running the E-Commerce side of the business to handling the web design and marketing, paired with gorgeous photography from The Old Horizon's Emma.
E-Commerce Management
Every business starts at the costs, and It's Not Jan handles the margin calculations, costs and more for Otter Brook Yarns, taking into account the costs at every turn from shipping to product.
Web Design
Making use of Shopify's free theme, Studio, It's Not Jan customised the layout to introduce image-led pills for the variants, altered the layout of various elements and more.
So if you're a yarnie, like me, head on over to get your first look at the fresh merino gems on offer.
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